By Prof. Dr. Christian Buer on 24/4/2024
The hospitality industry, renowned for its rich tradition of personalized service and warm human interactions, stands on the precipice of a technological revolution that promises to redefine its very essence.
The advent of Artificial Intelligence (AI) within this sector is not merely an incremental change; it represents a seismic shift in operational paradigms and guest experiences. As we dive into this new era, a dual narrative emerges, juxtaposing the relentless march of technology against the timeless value of human touch.